Traverse City builders and general contractors serve the entire Grand Traverse Area.

Traverse City (pronounced /ˈtrævər ˈsɪti/) is a city in the U.S. state of Michigan. It is the county seat of Grand Traverse County, although a small portion extends into Leelanau County. It is the largest city in the 21-county Northern Michigan region. The population was 14,532 at the 2000 census. In 2008, the Traverse City micropolitan area was estimated to have a population of 142,316. Despite its modest population, Traverse City functions as the major commercial nexus for a seven-county area totaling over 2,700 square miles (7,000 km2) and, along with cross-peninsula counterpart Alpena, is one of Northern Lower Michigan's two anchor cities.

Traverse City claims to be the "Cherry Capital of the World," holding an annual week-long Cherry Festival the first full week in July to celebrate. Besides cherries, the surrounding countryside produces grapes, and is one of the centers of wine production in the Midwest. Tourism, both summer and winter, is another key industry. Freshwater beaches, a mild summer climate, golf resorts, vineyards, a nearby National Lakeshore, high snowfall, nearby ski resorts and thousands of square miles of surrounding forests make Traverse City (based on AAA's 2005 TripTik requests) the second most popular tourist destination in the state behind Mackinaw City.